17
Jan
How Pivoting to Focus on This One Demographic Bolstered This M’sian Manufacturer’s Business
On one fateful day in Laos when Malaysian shoes manufacturer ABARO donated shoes to a local school, the company owners realised that there was a particular need in the community that persisted even back home in Malaysia. Kevin Soh, Chief Operating Officer for ABARO, confided, “We realised there’s a...
